Ph.D. Student, Roy H. Park Fellow
School of Journalism and Mass Communication, UNC-Chapel Hill
M.A., University of Southern California
B.S., Ithaca College
Christina Malik is a doctoral student whose research focuses on the processing of advertising and persuasive health communications, specifically branded public health campaigns and corporate sponsored health communications. Her secondary stream of research explores the influence of marketing on children’s values and behaviors. Christina’s professional background is in advertising and consumer research. She has worked at advertising agencies such as Ogilvy and Mather, Deutsch and The VIA Group, creating integrated marketing campaigns for clients including Motorola, Mattel, TD Banknorth and DIRECTV.
“Through the IHC program I have had the opportunity to gain insights from multiple disciplines. This interdisciplinary interaction has challenged me to explore my research from new perspectives.”